Will endorse American Swan’s women’s line of clothing and accessories
INVC,
Delhi,
Online Fashion brand American Swan has signed the young and stylish Bollywood star Kriti Sanon as its brand ambassador. She will be the face of American Swan’s women’s wear, which has a wide range of stylish casual wear and accessories. Kriti will be featured in American Swan’s new brand campaign to hit digital and television soon.Kriti Sanon has been roped in to represent the brand’s latest collection AS ORIGINAL, the trend-led fast fashion range for the youth. This collection is designed to cater to the smart, style-conscious, urban teens and young women. The collection offers premium quality and international designs at smart prices with the convenience of online shopping, to meet the needs of the mobile and net savvy youth.
American Swan believes in meeting the aspiration needs of the youth whose fashion sense evolves constantly and look for brands that help them express their confidence
and style. This alliance will help strengthen American Swan’s brand appeal with the young women customers.
Anurag Rajpal, Director and CEO, American Swan Lifestyle Company said, “We want to reach out to the fashion-forward youth and Kriti Sanon represents today’s young women who are well-groomed, trendy and have their own distinct dressing sense. Our clothes are about dressing smart and fashionably in casuals and KritiSanon is a perfect fit for our brand and the new collection.”
