INVC,,
Ahmedabad, Gujarat,,
The Vice-President of India, Shri M. Hamid Ansari has said that in a resource scarce economy in the pre-reform era, Indians took recourse to ‘jugaad’ and used their creativity, imagination and innovation. In this era of globalization when our “real villages” have to compete with “the global village”, the problem for many designers is to fuse functionality with our cultural legacy and heritage. The Vice-President said this while delivering the convocation address today at 31st Convocation of the National Institute of Design at Ahmedabad. He said that at such designs and products that are identified with our culture, our geography and our Indian-ness would distinguish and fetch a premium in the global market place of ideas, services and products.
Highlighting the richness of the creativity of Indian designers, the Vice-President said that sense of Indian designers are well attuned to our diverse linguistic, cultural, religious and geographical make-up. This is an invaluable asset in our villages and in the global village. Each of these elements and influences is a source of innovation and initiative. You must treasure them, amplify them, and fine tune them as you move to the real world outside, he observed.
