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Monday, January 17th, 2022

Under the Winter Sun with Maui Jim’s Peahi Sunglasses

I Rahumathullah, Managing Director, Maui Jim India, I Rahumathullah Managing Director Maui Jim India,Maui Jim India,Maui JimINVC NEWS New Delhi, As the sun sheds its intensity to welcome the winter months, we tend to spend more time under its moderate blissful glare. But do we add adequate protection to our eyes from the harmful UV radiation?

Maui Jim’s latest offering, Peahi, is an extremely lightweight and highly versatile pair of sunglasses for men! Designed to offer complete protection and comfort, Peahi is a must have accessory as you prepare for the winter months. Inspired by an island on Maui's north shore, known for big waves as extreme as 70 feet, Peahi is a pair of sunglasses that allows you to embrace life with open arms. Wear it anywhere you go, be it an official outdoor meeting or a session of adventure sports on the seaside. Its modified rectangular frame complements a range of facial shapes. Its high-gloss finish offers a sleek, sophisticated look and feel. The pair comes with embedded non-slip, silicone nose pads for extra comfort, suitable for long hours of use. Made of Grilamid, a light, durable polymer with extreme bending strength known for retaining its shape, the temples are crafted of hypoallergenic cellulose propionate and feature rubber ends for a more secure fit. “The winter sun might be moderate in heat but the intensity of UV radiation does not decrease. In fact, as we spend more time freely under the sun during winters, we face greater threat to our eyes and skin. Maui Jim sunglasses have been recommended by The Skin Cancer Foundation as an effective UV filter for the eyes and surrounding skin. Peahi is an everyday wear for men who prefer a sophisticated and sleek look. The pair balances the needs of style and protection,” says Mr. I Rahumathullah, Managing Director, Maui Jim India. Proper UV protection is critical, as ultraviolet (UV) radiation from the sun plays a significant role in the development of skin cancer. About 86 per cent of melanomas and 90 per cent of non-melanoma skin cancers are associated with exposure to the sun’s UV rays. At Maui Jim, we provide eye wears that offer the most superior technology-backed protection as well as comfort. Maui Jim's SuperThin glass lenses are 20 per cent thinner and lighter than traditional glass lenses and the cellulose-based frames are lightweight and hypoallergenic. The Peahi frames and lenses are also saltwater safe so you can swim carefree. Besides, the sunglasses are ideal for use in multiple activities from driving, biking, hiking, skating, to just spending a few lazy hours under the sun. In every pair of Maui Jims you’ll find our patented, color-infused lens technology that wipes out 99.9% of glare, 100% harmful UV and boosts color via specially designed lens treatments. So your view is clearer, with crisper contrast and amazing brilliance.



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