Solution to bring greater sales efficiency in FMCG and CPG organisations

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INVC NEWS
Hyderabad,

WINIT, leading mobile sales force automation (mSFA) company today announced the launch of its Mobile Sales Supervisor Solution in India specifically for FMCG and retail distribution companies. Mobile Sales Supervisor Solution has already received an overwhelming response from its customers in Middle East.

Good Supervision is instrumental to drive better sales execution in any organisation. It enhances the productivity and market work efficiency of the supervisors. Mobile Sales Supervisor Solution (SSS) is expected to build an engaged sales force, drive a performance driven culture and set up a real time audit trail of market actions in line with the defined Standard Operating Procedure for Supervisors.

The key benefits and excellence drivers of the Supervisor solution are- In-store excellence which leads to visibility, must stock SKU compliance, out-of-stock minimisation, freshness, asset management; Smart Call Planning which drives store excellence and same store growth by visiting the right store at the right time and performing appropriate tasks at that store; On Job Coaching & evaluation which helps in route ride, training and enhancing the productivity of sales people; Market Intelligence which helps in competitor information and capturing voice of customers; Alerts or Actionable Tasks Management which is a 360 degree approach to drive market action through approval driven process that brings faster closure to issues & feedbacks.

Commenting on launch, Mr. Prakash Sreewastav, CEO, WINIT said, “I compliment my R&D team for their understanding of client’s need and on how to deliver value to our existing partners. This new technology innovation will further improve the sales efficacy by helping supervisors and help our clients maximise the potential of their workforce and increase profits.”

Commenting on launch of Supervisor Solution, Mr. Sathish Kannan, Executive Vice President Operations said, “With our constant efforts, we have become a one stop solution provider for all the needs of any leading retail brand in the country. With this new solution, we are looking for creating value not only for our existing clients but for future prospects as well.”

The Supervisor Automation Solution complements the Sales Force Automation (SFA) solution to bring greater organisation efficiency and business benefits.




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