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Wednesday, August 4th, 2021

Raising Awareness & Fighting Stigma

fifth-global-World-AlzheimeINVC NEWS Ahmedabad,

In a bid to sensitize people about Alzheimer’s disease, raise awareness about the condition and help create an environment of dignity for the people living with it, Columbia Asia Hospital, Ahmedabad today joined the World Alzheimer’s Day campaign. September 2016 is the fifth global World Alzheimer’s Month, an international campaign to raise awareness and challenge stigma around the most common form of dementia that afflicts millions of people across the globe. As part of the campaign, the hospital distributed badges bearing messages of hope and love to visitors at its premises. The hospital staff also shared information with curious visitors about the condition and its devastating effects on patients and their families. Alzheimer's is the most common form of dementia, the general term for memory loss and other intellectual disabilities serious enough to interfere with daily life. It is a progressive disease that starts with mild memory loss and gradually progresses to a state where the patient loses the intellectual and cognitive ability to carry on conversations and perform normal daily tasks. They lose all threads of memory and fail to recognize even their near and dear ones. Alzheimer’s disease therefore doesn’t just affect the patient but has serious impact on the emotional well-being of his/her family which goes through the painful experience of losing their loved one. The theme for World Alzheimer's Month 2016 is ‘Remember Me’  under which people are being asked to share their favorite memories, or memories of a loved one on social media with the hashtags #RememberMe #WAM2016. “Alzheimer’s is a difficult condition for which we are yet to develop a cure. However, if medical intervention is made in the early years of its onset, the progression of the disease can be slowed down. Unfortunately, people in India consider it as a normal part of ageing and most do not seek medical help in the early years. There is also a lot of misinformation and stigmatization associated with the condition which needs to be addressed. We need to sensitize people to the difficult condition of these patients and help create an environment of dignity for them,” says Dr Hetal Parekh (MD DNB Neurology).



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