Nizam’s first jewellery store opens in Delhi
INVC, Delhi, Leading jewellery brand Nizam – part of USD 2.5 billion Gitanjali Group today announced the opening of its first exclusive store in store in one of the most popular shopping areas of Delhi at GK1 Market. The new store will house exquisite jewellery crafted in classic gold and set with diamonds and coloured stones inspired by the rich cultural heritage of the golden era. Spread across two floors with basement, the store has a blend of contemporary look and feel. Rich wood work, premium textures and standard vintage dark brown and beige colour palate and traditional memorabilia reflect royalty and evoke the opulence of the bygone era. Sanjay Banerjee, President – Luxury Divison, Gitanjali Brands Ltd., said, ‘The store is an obvious outcome of the rise in demand for jadau and coloured stone jewellery. It has been strategically located at one of the most up market shopping areas of Delhi and offers its customers a wide choice in range as well as designs.’ Inspired by the history of Indian art, craft and culture during the Mughal, Rajput and Nizam periods, Nizam, through is wide range, offers handcrafted classic gold and set with diamonds and precious and semi precious stones. The range encompasses jadau and kundan jewellery in 22k Gold, rosecut jewellery in 22 & 18K Gold and Victorian jewellery in 925 Silver with 14K Gold. The unique stone setting in each piece gives it a designer jewellery flavour. Every piece has its distinctive design concept which clearly differentiates the collection very superiorly from the regular jewellery.