INVC NEWS 

New Delhi,  

Winter season signals the onset of one of the prettiest times of the year. However, blustery winds accompanied by heavy downpour play havoc with routine life during this season. But not anymore, as Fenesta Building Systems (Fenesta), a division of US $ 1.2 bn DCM Shriram Group, has launched a complete new and high-tech range of uPVC windows and doors to tackle extreme weather conditions and meet the changing needs of Indian consumers.

The latest range includes improvised version of uPVC windows which provide complete insulation from Rain, Wind, Noise and Temperature. It blocks cold waves, heavy rains and withstand high-velocity winds of up to 245 kmph without rattling the window panes, which makes them ideal for high rise buildings and heavy monsoon areas. Being made up of uPVC (Unplasticized Poly Vinyl Chloride), which is a non-conductor and does not transmit heat, these windows offer exceptional natural insulation to any building from all weather extremities.

The new range of windows even keep out unwanted noise and dust due to their high quality seals and air-tight triple sealing system. They, thus, keep the outside outside. This was disclosed by Mr. Saket Jain, Business Head, Fenesta, on the eve of the official launch of company’s new anti-noise campaign—“Shut The Shor, Use Fenesta Windows and Doors” ( #ShutTheShor ) on Radio Mirchi 98.3.

“Noise pollution has moved on from being just an irritant to a big nuisance. There is enough research to illustrate how constant exposure to noise can affect our physical and emotional health. This campaign will draw the attention of our customers to take a simple measure of installing Fenesta uPVC windows and doors in their houses and offices to eliminate noise pollution from their lives and ensure complete of peace of mind for them and their families,” Mr. Jain added.

Fenesta, which is India’s no 1 windows and doors brand, has launched this new campaign to raise awareness and offer an apt solution about the menace of ever increasing noise pollution in India. The first leg of the campaign on Radio Mirchi 98.3 saw RJ Naved celebrate ‘Shorless Diwali’ with the hearing impaired children. Besides, Radio, the campaign has been simultaneously launched on various digital and social media platforms.

 Speaking about Fenesta’s new range, Ms. Susmita Nag, Head of Sales and Marketing at Fenesta Building Systems, said, “Fenesta is committed to continuously evolving its product range. It’s a matter of great pride for the company that its latest offering boast of an even better sound, air and water proofing  compared to its existing range, besides providing several unique features like an inbuilt vision control function (in Switch Glass Windows).”

Ms. Nag further claimed that, “Switch Glass windows is a revolutionary window solution which gives you the flexibility to control the vision of your glass windows at a click of your remote. Its Piezoelectric effect lets the glass switch from opaque to clear, thus ensuring freedom from the headache of maintaining curtains, shades or blinds. When the power inside a room is off, liquid crystals are scattered, turning the glass opaque. When you switch on the power, the crystals align themselves, turning the glass clear and open to scenic views.”

 

Apart from Switch Glass windows, Fenesta has introduced Lift and Slide Windows, Slide and Fold Windows, Villa Windows, Corner Sliders, Trims, Georgian Bars and internal doors in its new range of features-rich products with timeless aesthetics. The idea is to introduce the most innovative designs that will transform an ordinary space into an extraordinary masterpiece, she added. A Villa Window is a rare combination of style, substance, sealing and security. It is the only UPVC casement in the world with a twin sash, a bug mesh and a grill built into the system. This apart, Villa Windows ensure protection from mosquitoes, other insects and theft without sacrificing on ventilation. They also reduce heat loss and noise infiltration due to dual seal and multi-chambered design besides  providing  insulation from rain, dust and pollution.

Corner Sliders are perfect for turning cozy nooks into corner balconies or garden spaces, these are fitting designs for contemporary spaces. They also come with an integrated bug screen and efficient sealing, keeping away pests, noise, rain and even dust. Trims make windows stand out as an architectural focal point, enhancing the overall appeal. One can choose from an array of the brand’s door and window trim styles to add a distinctive element to his/her home. Similarly, through Georgian Bar, the company has tried to reproduce the stunning effect of Georgian or Victorian windows. Georgian bars improve the aesthetic value of homes while bringing you closer to nature.

 

Fenesta has also launched an all new range of its state-of-the-art internal doors made up of hybrid polymer. Available in both plain and designer finish, these doors combine the aesthetics of wood and durability of polymer. They are Waterproof, Decay proof, Termite proof and do not witness any expansion or contraction, cracking or fading. They also do not need any coat of paint ever in their entire life.

 
 

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