Minister of State for nformation and Broadcasting , Prakash Javadekar ,Fragrances from the North East,Directorate of Film FestivalsINVC,

Delhi,
Minister for Information and Broadcasting Shri Prakash Javadekar has said that the Government is fully committed to mainstream new initiatives in the North Eastern region across different sectors. The objective was to harness the rich potential of the region with regards to its geographical and cultural diversity. The initiatives outlined in the budget reiterated the commitment of the Government in mainstreaming the North East region. The endeavour of the Government was to provide all support in bringing about a perfect synergy between talent and capital across different sectors in the region. Shri Javadekar stated this while delivering his address at the inaugural function of the three day North East Film Festival on the theme ‘Fragrances from the North East’ here today.

Elaborating further, Shri Javadekar said that the film festival would be a memorable cultural experience in showcasing the potential of the region in the Media & Entertainment sector. A testimony to this fact was the increasing number of awards won by the films from the North Eastern region at the National Film Awards every year. The Ministry of Information and Broadcasting would always be supportive in providing all possible support for promoting films in the region. The SRFTI at Kolkata duly provided a platform to the students of the North Eastern region to harness their talent in the domain of film making.

The Chief Minister of Meghalaya Dr. Mukul Sangma highlighted the different initiatives undertaken by the State Government to build a strong base for film making in the region. He specifically mentioned about the attractive and appropriate policies being developed to provide infrastructure to host any international film festival.

Speaking on the occasion, Secretary I&B Shri Bimal Julka mentioned that all support would be extended to development of film making in North Eastern region and funds would not be a constraint. Shri Julka touched upon the creative potential of the region with regard to young film makers.

The inaugural function was attended by actors and directors from the region, including Manju Borah, Geetanjali Thapa, Oinam Gautam Singh, Mapuia Chawngthu, Alex Lalchhuankima, Abdul Muzid, Tashi Lhamu, Leishangthem Tonthoingambi Devi and Meena Debbarma. The inaugural function was followed by a cultural evening by PAPON, singer and composer along with his band ‘The East India Company’. Khawnglung Run (Mizoram), directed by Mapuia Chawngthu was the opening film of the festival.

A total number of nine films including seven feature and two non-feature films from the eight states of North East would be showcased in the three day festival. The other films to be screened include Sonam (Arunachal Pradesh), Ajeyo (Assam), Phijigee Mani (Manipur), Ri (Meghalaya), Bamboo Shoots (Nagaland), Going the Distance (Nagaland), Kathaa (Sikkim) and Yarwng (Tripura). The film festival would conclude on August 24, 2014, with screening of Pradip Kurbah’s film “RI”. The screening of the closing film would be preceded by a cultural event that would see classical pianist Nise Meruno’s performance and rendition of Naga folk-based choir by ‘Nagaland Singing Ambassadors’.

The other attractions of the festival include setting up of an exhibition cum sale counters showcasing creative artifacts, cuisines, costumes and rich cultural heritage of the region. Other highlights include organizing a quiz on North East and food court in the festival premises, which serves North Eastern flavours. The open quiz after each screening on the North East region is intended to raise awareness about the region among the audience.

The three-day North East Film Festival is being organized by the Directorate of Film Festivals, Ministry of Information and Broadcasting in coordination with North East Division (HM) & NEIim, Ministry of Culture

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