INVC NEWS
Bangalore,
With elections around the corner, 92.7 BIG FM Bangalore, one of India’s largest radio networks, has taken the onus of encouraging the citizens to come forward to cast their votes. Fortifying its ‘Suno Sunao Life Banao’ ethos, the radio station has released a captivating music video featuring BIG 
MJ Pataki Shruthi. The ‘BIG Coffee’ show host in her true style sends out a strong message – ‘Complaint ByaDri Vote Haak NoOri’ translating to ‘Don’t complaint! Cast your vote and see the change’.
BIG MJ Shruthi, one of the most popular morning show hosts, has addressed the pressing need of casting a vote through the entertaining music video. The quirky video concentrated towards the message of development of the state, invites not only the locals, but all the people of Karnataka settled across the world. It encourages them to not miss the opportunity in bringing about a change by casting their votes on 12th May and choosing the right leader. It also educates citizens on the importance of each vote and urges them to contribute in bringing about a revolution instead of complaining about various civic issues.
Speaking about the music video and the messaging behind it, BIG MJ Shruthi said, “The music video aims to convey the message ‘Complaint ByaDri Vote HaakNoDri’. It is time that instead of complaining we take the responsibility and begin the change at our end. I hope through this video we are able to make the required impact and witness more and more people come forward to vote on 12th May.”
