The  students of Jaipur based Arch College of Design and Business showcased their cutting edge designs, crafts, arts  and exhibited  innovative concepts at the  Four  day Third edition of the ‘Rajasthan Heritage Week’ being orgnaised by Rajasthan Government at Hotel Diggi Palace  in Jaipur .

The Rajasthan heritage Week, an extravagant celebration of fashion is a unique occasion that brings together the conventional textile arts of the state and the most talented fashion designers. It opened on December 7 and will conclude today  December 10.

The aim of this event is to highlight India’s own fabric of Khadi and popularize it at an international level. The Rajasthan Heritage Week is not only a medium to educate the youth about the importance of Khadi but also to make it a fashion statement. The festival is organized in a joint effort of Rajasthan Government with Prasad Bidapa Associates. Prasad Bidapa is a famous fashion choreographer who is also the Show director and format creator for the event.

The students of Arch college of Design and business displayed their extensive range of eye-catching garment  design  collections, crafted products  using  traditional and conventional materials including Bamboo.

The students designed and developed innovations using Rajasthan style fabrics, raw materials, crafts and  art work,   in various media suited to Indian and global markets.

As part of the Rajasthan Heritage week an interactive session ‘An overview of Fashion Industry’ with Delhi based renowned Designer Urvashi Kaur was also organised with students of Arch College.

“We are committed to popularise  heritage traditions of Rajasthan State and proud to be part of the Rajasthan Heritage week for last Three years ” said Ms Archana Surana, director and  founder Arch college Design and Business.

“Arch college  has been adding courses to meet the global market’s futuristic expectations as per international standards. It is equipped with highly trained and capable staff” said M Surana.

“ Arch college courses are designed for the ambitious, enthusiastic and determined career seeking students who later are inducted into the garment, textile ,interior dsign and Gems & Jewellery sector to give a fillip to the creative and professional aspect in an Industry that is a leading foreign exchange earner for the Country.” She added.


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