Acer Launches Acerpure Consumer Electronics Brand in India: A New Era of Innovation

Acer Launches Acerpure Consumer Electronics brand in India
Acer Launches Acerpure Consumer Electronics brand in India

Acer Group, a trailblazer in IT and technology solutions, has set its sights on revolutionizing the consumer electronics market with the grand debut of its Acerpure brand in India. This momentous occasion was marked by a dazzling launch event held in Bengaluru, where Acerpure India showcased its commitment to delivering innovation and cutting-edge technology tailored specifically for the discerning Indian consumer.

Acerpure: Redefining Everyday Living

Acerpure India unveils an impressive lineup of consumer appliance products, each meticulously crafted to elevate the everyday living experience. From the captivating allure of the ‘pure vision’ embodied in their state-of-the-art TVs to the rejuvenating ‘pure breath’ offered by cutting-edge Acerpure Cool Air Purifiers, every product is designed to evoke sensations of purity and comfort.

Flagship Product Unveiled: Acerpure TV

The highlight of the launch event was the unveiling of Acerpure’s flagship product, the Acerpure TV. Available in sizes ranging from 32 to 65 inches, these TVs boast enhanced contrast, deeper blacks, and dazzling brightness, ensuring a mesmerizing viewing experience. With features like Dolby Atmos sound clarity, thin bezel design, and a powerful processor, Acerpure TV sets a new standard in the Smart TV market in India.

Diverse Range of Consumer Electronics

In addition to TVs, Acerpure showcased a diverse range of consumer electronics products, including Air Circulator Fans, Water Purifiers, Hand-held Vacuum Cleaners, Hair Dryers, and Hair Stylers. With a future roadmap including products like OLED TVs, Mini LED TVs, and Gaming TVs, Acerpure India is committed to providing comprehensive solutions for modern living.

Make In India Partnership with Dixon Technologies

Acerpure’s commitment to the Indian market is further reinforced by its partnership with Dixon Technologies, a leading Indian electronics manufacturer. Under this Make In India initiative, Dixon will manufacture Acerpure products in its state-of-the-art facilities, starting with TVs. This strategic partnership not only supports India’s pursuit of self-reliance but also fosters economic growth and technological innovation within the nation.

Vision for the Future

As Acerpure embarks on its journey in India, the company remains steadfast in its commitment to driving positive change and delivering innovative solutions that enrich the lives of consumers while preserving the planet for future generations. With a focus on ‘Make in India’ innovation and environmental responsibility, Acerpure is poised to revolutionize our interaction with technology within our homes.

Price and Availability

Acerpure Air Purifiers start from Rs 9990, and Acerpure Cozy Air Circulator Fans start from Rs 7490. Both products are available for purchase from the Acer Online Store, Acer Exclusive stores, and other leading online e-commerce platforms. Acerpure TVs, Water Purifiers, Vacuum Cleaners, and Personal Care products will be available in the market in the coming months.

Social Media Engagement

To stay updated on the latest news and offerings from Acerpure India, follow the hashtags #acerpureindia and #pureliving on social media platforms.

About Acerpure India

Acerpure India, a division of the Acer Group, is committed to redefining the consumer electronics industry by prioritizing advancements in home appliance technology. By emphasizing the enhancement of the five senses – Pure Vision, Pure Breath, Pure Water, Pure Comfort, and Pure Feel – Acerpure is dedicated to delivering a supreme user experience while fostering a more sustainable future. With a keen commitment to ‘Make in India’ innovation and environmental responsibility, Acerpure is poised to revolutionize our interaction with technology within our homes.


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